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Price comparison sites

Price comparison sites: Compari in Romania, Ceneo in Poland

The essentials in 30 seconds

Traffic from shoppers who already know what they want and compare prices. Ceneo has been part of the Allegro group since 2006 [6].

Updated: 14 Nov 2026

When it makes sense

  • you have your own online store
  • your prices are competitive
  • your products have EAN codes

What to prepare

  • a clean product feed
  • up-to-date prices and stock
  • delivery costs shown upfront

What to watch out for

  • you pay per click, including clicks that don’t convert
  • shoppers mostly compare price

Examples

RO: Compari · PL: Ceneo

How we help with this channel

Localization and SEO

Product content in the words shoppers actually search for.

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See also

General marketplace Global platforms Classifieds and C2C Distribution and retail Your own store

Check your products’ potential

We’ll assess whether your products can succeed in Romania or Poland: demand, competition, prices, and delivery and return costs. We’ll also suggest which channel to start with.

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Sources

  • [6] OECD, Competition Market Study of Online Marketplaces in Poland, Latvia and Lithuania (18 May 2026), ch. 4: SimilarWeb visitors 2025, Allegro sellers and commissions, parcel lockers, payments, firms selling online. www.oecd.org